A Guide for Rural Start-ups
Starting a new business is an exciting adventure—especially in our rural communities, where local businesses are the backbone of the economy. But let’s be honest: it can also feel a bit overwhelming. Don’t worry! At The Accountancy Workshop, we’re here to make things a little easier with some friendly tips to get your business off to a great start.
1. Craft a Clear Business Plan
A business plan outlines what your business will do, who your customers are, how you’ll reach them, and your financial goals. Taking the time to write this plan will keep you focused and help you avoid wandering off course.
2. Know Your Market
Before you dive in, do some digging. Understand the needs of your community and the customers you’re hoping to attract. A little research goes a long way in identifying your competition and figuring out how to stand out.
3. Pick the Right Business Structure
Should you be a sole trader, partnership, or limited company? Each option comes with its own pros and cons. For example, sole traders have fewer regulations but more personal risk. Not sure which one suits you best? This is where an accountant (like me!) can really help.
4. Sort Your Licenses and Permits
Depending on your business type, you might need specific permissions—whether it’s a license to sell products, a food hygiene certificate, or something unique to rural enterprises like farming or forestry. Check with your local council to ensure you’ve got everything covered.
5. Location, Location, Location
Where you set up shop matters! Whether it’s a farm store, a bustling market, or even online, think about who you’re serving and how easily they can access your business. Rural customers value convenience—so make it easy for them to find you!
6. Get the Word Out with a Marketing Plan
Even in small communities, people need to know you’re open for business. Whether it’s leaflets in the local café, a stall at the farmer’s market, or a Facebook page, make sure your marketing reaches your audience. Social media is your friend here—it’s free, and it works!
7. Build Your Dream Team
You don’t have to do everything alone. Whether it’s hiring a couple of helping hands or calling on family and friends for support, having the right people around you can make all the difference.
8. Stay Organised
Running a business can get chaotic quickly. Keep track of everything—from your appointments to your expenses. Tools like calendars, to-do lists, or simple spreadsheets can help you stay on top of things and reduce stress.
Bonus Tip: Hire an Accountant Early On
If you really want to start strong, get yourself an accountant from day one. We can help with things like choosing your business structure, keeping your books tidy, and dealing with HMRC so you don’t have to.
Starting a business in a rural community can be challenging, but it’s also incredibly rewarding. With the right plan, some dedication, and a bit of help along the way, you’ll be well on your way to success.
At The Accountancy Workshop, we’re passionate about helping rural entrepreneurs like you grow and thrive. Got a question or need advice? Get in touch—we’re here to make your business journey as smooth as possible!
